Program
8:30 REGISTRATION
- 9:00 WELCOME

Martí Manent. AECEM’s President.
AECEM

Sebastián Muriel. Red.es CEO.
Red.es

Gemma Mumbrú. Councilor and Vice president of the Commission of Economic Promotion, Occupation and Knowledge.
- 9:30 How to find out customer needs through their searches and how this impacts on eCommerce web design

Ricardo Baeza. VP of Research for EMEA & LatAm de Yahoo!. Yahoo!
- 10:00 Leveraging communities to build content, community, or even an entire search engine

Gil Penchina. Wikia’s CEO, former Vicepresident and General Manager of ebay Internacional. Wikia
- 10:30 Private sales: reinventing eCommerce.

Gustavo García Brusilovsky. CEO and founder of Buy Vip
Buy Vip
- 11:00 Coffee Break
- 11:30 How to improve conversion rates on your website by product recommendation

Gavin Potter. Outstanding participant of the Netflix competition. Partner at Customer Fusion and author of the book "Business in a Virtual World"
Customer Fusion
- 12:00 The Economics of "Free"

Chris Anderson. Editor in Chief of Wired Magazine. Author of the New York Times bestseller "The Long Tail".
Wired Magazine
- 13:00 Mobile Commerce: It’s real!

Susana Rodríguez Urgel. Director of Online and Mobile Commerce of Telefónica Móviles. Telefónica Móviles
- 13:30 Selecting the right eCommerce platform

Roy Rubin. Magento's CEO.
Magento
- 14:00 Lunch & Networking
- 15:30 Building the Open Web

David Recordon. Open ID’s founder and Six Apart’s Open Platforms Tech Lead. OpenID
- 16:00 We promote e-commerce

Sebastián Muriel. Red.es CEO. Red.es
- 16:30 Round table: Will communities overpower brands? Social networks, the 5th power. Tuenti, Myspace and Habbo

Ícaro Moyano. Communication Director.
Tuenti

Simonetta Lulli. Regional Director.
Habbo

Matías Lorenz. Marketing Director.
Myspace
- 17:15 Coffee Break
- 17:45 More companies online than ever

Laurence Fontinoy. Marketing Director Google Spain. Google España
- 18:15 The future of online gaming

Due to force majeure this conference has been cancelled. We apologize for the inconveniencies.
Jesper Karrbrink. Eniro’s CEO and former General Manager of Swedish Gaming.
eniro
- 18:45 Visual Product Search

Burak Gortuk. CTO and Co-founder of Like.com
Like.com
- 19:15 Small teams doing big things

David Heinemier Hansson. Creator of Ruby on Rails. Partner at 37 Signals
37 Signals
- 19:45 CLOSING CEREMONY













